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  • Works
    • Brand Identity
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    • Digital
    • Illustration & Typography
    • By Hand

The Patch-It Project presents Human:Kind

13/3/2015

 
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For the past 2 years, I've been talking about this "BIG" project and I'm happy to say, IT'S FINALLY COMING TO LIFE!!!! After 2 years of hardcore research and which direction, tone, and visual to take, here it is. The first snippet of The Patch-It Project. 
Together with my friends and family, all of these stuffies were created. I've been working with a few people on this for the past 2 years. From writers, to visual soldiers, to illustrator enthusiasts, we joined our creative brains to come up with this project.
So, what's the deal here?!
I'm going to give you all a little back story. 2 years ago, I finally grew up and decided to let go of my bad habits. Why? I was hated on soooo hard. It was my first taste of pure hatred in my life and I made the decision to just man up and move on. It wasn't as easy as it sounds. It took A LOT of will power to not give in to the hate I wanted to give my haters. At the end, I figured it all out. This project is the result. I don't want to EVER focus on what almost killed me. I want to focus on what made me live again and why spend so much time researching and reading on how to do it? I'm going to give it to the world with this simple and visual heavy infographic project. 
It ALL STARTS with a promise to never be cruel. As this project kept going on, I got so sick and tired of all the pansy wansy negative things I see everyday. I had to take a stand in life because everyday, someone or something is misunderstood. My first case was Bullying. It moved on to Rape. Then Mental Disabilities. Differences. It kept piling up and then I finally heard/saw stories of people being way too hypocritical for their own good. I needed to do something. I asked my beautiful allies to help me compose all of this and my writers went down to business and I talked to a visual artists who gave me a piece of their mind. 
The direction, tone, and visual of this project got deeper. I wanted to stay far away from the formal "grown up" only for adults feel. This is going to be strong. young, and NOT as colorful because we're going to be hitting grave matters. 
From all the research, there's too much information that's not even important anymore. I couldn't believe people needed to go through all the junk to figure out what to do when you're in pain or hurt. I couldn't believe people couldn't see that a huge chunk relays on their level of humanity. 

The concept here is gathering an army of people to fight for Peace, Love, and Kindness. People need to engage now because it's time for it to happen MORE. We want to stand with the weak, especially the ones who can't find the words to speak. We want to make it clear that EVERY SINGLE PERSON DESERVES LOVE. And no... not boyfriend-girlfriend kind of love. REAL TRUE AND GENUINE LOVE. The kind that's going to shake you. We're getting geared up and this is only the beginning of it. 

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